If you’ve ever launched a spirit wear store and wondered why nothing moved—it probably wasn’t the timing. It was the merch.

Here are the top 5 items we consistently see perform for Christian schools:

1. Hoodie

Classic. Comfy. A wardrobe staple, especially when you nail the design.

2. Water Bottle

Perfect for younger students and lunch boxes. Parents love them too.

3. Tumbler

Great for staff, parents, and older students. Laser-engraved = premium feel.

4. Vinyl Decal

High-margin, low-cost, and perfect for lockers, water bottles, and laptops.

5. PE Shirt

If it’s required, it better look and feel good. Bonus: consistent repeat orders.

Still wondering why some stores flop?
👉 Here’s the real reason—and how to fix it.