A cross. A mascot. A hoodie. Done, right?

Not even close.

Most Christian school swag feels like it came from a stock template—and families can tell. If your merch could belong to any school, it doesn’t say much about yours.

Here’s what’s missing:

1. No Identity

Great merch reflects your mission, not just your mascot. Where’s your school verse? Your tone? Your story?

2. No Emotion

Christian school spirit wear should feel different. It’s not just about repping colors—it’s about repping convictions.

3. No Strategy

Random product dumps and outdated designs won’t move the needle. Swag should build culture, not clutter drawers.

Want to know why most schools get this wrong—and how to fix it?
👉 Read this first.

See how to create merch that actually reflects your mission
👉 www.BRND.agency