by BRND | May 28, 2025 | Gift & Merch Ideas, Industries, Medical
Let’s face it: most optometry swag is painfully generic. Another microfiber cloth. A plastic case. Maybe a pen with an eyeball on it. If you’re a high-margin optometry clinic with steady foot traffic, you can do better—and you should. Smart merch isn’t just about...
by BRND | May 28, 2025 | Gift & Merch Ideas, Industries, Medical, Strategy & Inspiration
If you’re a small practice without a marketing department, the idea of ordering branded merch can feel overwhelming. What do you order? How much? Where from? And how do you make sure it doesn’t end up looking like a rushed afterthought? Good news: you don’t need...
by BRND | May 28, 2025 | Gift & Merch Ideas, Industries, Medical, Strategy & Inspiration, Team & Culture
In 2025, the bar is higher than ever. Patients expect more. Staff expect better. And the old-school stress balls and cheap pens? They just don’t cut it anymore. Whether you’re welcoming new patients, thanking staff, or sending post-op care items, the right...
by BRND | May 28, 2025 | Gift & Merch Ideas, Industries, Medical, Strategy & Inspiration
Most practices stop at discharge instructions. But the best ones know the patient experience doesn’t end at the door. Follow-up packs are an easy way to reinforce care, reduce confusion, and build trust with patients—and branded items can make those packs even more...
by BRND | May 28, 2025 | Gift & Merch Ideas, Industries, Medical
Trust is the real currency in healthcare. Patients don’t just want convenience or clean waiting rooms—they want to know you care. They want to feel seen, respected, and safe. Branded merch isn’t just a marketing tool. When done right, it’s a way to extend your values...
by BRND | May 28, 2025 | Gift & Merch Ideas, Industries, Medical, Non-Profits, Strategy & Inspiration, Team & Culture
Let’s be blunt—most staff appreciation merch is forgettable. A scratchy T-shirt. A stress ball. Maybe a tote bag that never leaves the backseat. But if you want to actually show your team you value them, you need to level up. Because here’s the truth: your staff can...
