Custom water bottles are one of the most practical and appreciated items in school merch—but not all bottles are created equal. Before you bulk order 500, here’s what you need to know to make sure they actually get used (and not just left in lockers).

1. Material: Know Your Audience

There’s a big difference between a $1.50 plastic bottle and a $12 stainless steel one. Choose based on who it’s for:

• Elementary students: BPA-free squeeze bottles—lightweight and low cost
• High schoolers + staff: Double-wall stainless steel—sleek, durable, gift-worthy
• Fundraisers: Go mid-tier: 20 oz insulated bottles with color options

2. Insulation: It Matters

If you’re gifting to staff or using for donor appreciation, insulated is non-negotiable. Double-wall vacuum-sealed bottles keep drinks cold for hours—and get used daily.

3. Logo Placement & Design

Keep it minimal. Large logos wrapped around the bottle often feel dated. A small, centered logo or a vertical school name printed near the bottom feels more premium. Bonus if the lid color matches your school branding.

4. Dishwasher Safety

This is the detail most people miss. If it’s not dishwasher-safe, it won’t last long in family kitchens. Make sure you confirm this with your supplier before finalizing the order—especially for younger grades.

Want more tips for swag that doesn’t end up in a drawer? Check out our post: How to Make Merch That Actually Gets Used.

Or if you’re planning a merch drop and need to stick to a budget, head here: How to Plan Your Swag Budget for Q3 Events (Without Wasting a Dime).

Need help sourcing water bottles students and staff will actually love? Let’s find the right fit.